a looping gif
i often create multiple options
done with today
the winning sketch
cleaned up the sketch with a bun
and again with wavy hair

I was approached to create a cute logo of a cry-baby who is sad because they suck at marketing. I worked closely with a member of I Suck At Marketing’s team to create a relatable, cute cry-baby. With a big head. Above are the process sketches and final images for the logo. As well as a GIF of said baby crying.